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Practical perspectives on AI strategy, implementation, and adoption, delivered when we publish.

Dec 24, 2024

AI Implementation for Marketing Teams: What It's Good For and What It Isn't

AI can write your first draft and analyze your data. It can't replace the strategic thinking that makes marketing work.

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Dec 9, 2024

Build, Tune, or Buy: How to Choose the Right AI Approach for Your Organization

Building a custom AI model sounds powerful. For most organizations, it may be the wrong move.

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Dec 9, 2024

How We Actually Use AI at an AI Consultancy: 3 Real Workflows

We don't just consult on AI, we use it every day. Here's what that actually looks like.

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