Collected Thoughts
Feb 13, 2025
Read →Why AI Adoption Matters More Than AI Benchmarks (And What That Means for Your Business)
The models keep getting better. Your team still isn't using them. Here's why that's the real problem.
Jan 23, 2025
Read →4 AI Workflows That Actually Improve Team Efficiency
Most AI hype skips the part where your team actually has to use it. These four workflows don't.
Dec 24, 2024
Read →AI Implementation for Marketing Teams: What It's Good For and What It Isn't
AI can write your first draft and analyze your data. It can't replace the strategic thinking that makes marketing work.
Dec 9, 2024
Read →Build, Tune, or Buy: How to Choose the Right AI Approach for Your Organization
Building a custom AI model sounds powerful. For most organizations, it may be the wrong move.
Dec 9, 2024
Read →How We Actually Use AI at an AI Consultancy: 3 Real Workflows
We don't just consult on AI, we use it every day. Here's what that actually looks like.